Craftsmanship.

This is one of our four values: Craftsmanship, Artistry, Passion & Finesse. 

The definition of Craftsmanship: "Skill in particular craft", "The quality of design and work shown in something made by hand".

What first drew me to jewellery was the idea of being able to physically create something so complex, beautiful and durable. I love getting my hands dirty and where better do it then in a workshop full of gold and gems. I spent two years learning silversmithing, gem setting, gem cutting and I loved it so much. But like any other craft you need to dedicate your full time, your every waken hour to that specific craft to master it fully. I knew just smithing the jewellery wasn't going to be enough for me. I wanted to be more focused on the design and gemstones. So I choose to continue my studies in gemmology and illustration.

My years behind the bench are the best thing I ever did for my passion. It is absolutely essential to understand the complexity of the materials and it's important to respect the work that's behind the finished result. Thanks to that I can carefully choose my partners in making and make sure our jewellery are up to the quality and also that the design comes out exactly like I've planned. 

What I mostly love about the craft is that even today, in 2016, we still carry out the same methods as we did hundreds of years ago (but of course there are a lot of new modern tools and techniques). Cause jewellery making is one of the oldest crafts in the world and have existed in all civilizations. The same goes for gem cutting. Fashioning of gems goes back hundreds of years, even though the methods weren't so precise as they are today, beautiful jewellery were made!

As mentioned before, I wished to have been a master at all aspect of the jewellery business but unfortunately no one can. But it doesn't mean that still can't get my hands dirty. As one of my many hobbies, I still cut gems from time to time. And I will never stop.